You know your website could work harder.
Perhaps your rankings have stalled. You are publishing content, but it does not seem to be generating enquiries. Or SEO keeps slipping down the to-do list because nobody in your team has the time to manage it properly.
Our monthly SEO services give you an ongoing strategy, a clear set of priorities and a team that can put the work into action.
We do not simply send you a report filled with graphs and disappear until next month. We take the time to understand your business, identify the right opportunities and complete the work needed to improve your visibility.
The goal is not traffic for traffic’s sake.
It is to help the right people find you, understand why you are different and take the next step.
What are monthly SEO services?
Monthly SEO services provide ongoing support to improve your website’s visibility in search engines and attract more relevant visitors.
Instead of completing a one-off audit and leaving you with a long list of jobs, we continually review, prioritise and implement the work your website needs.
Your monthly SEO plan may include:
- Keyword and competitor research
- Technical SEO improvements
- Website and service-page optimisation
- SEO content strategy
- Content writing and editing
- Internal linking
- Local SEO
- Ethical link building and digital PR
- Conversion and enquiry tracking
- Performance reporting
- Regular strategy meetings
SEO does not stand still.
Competitors publish new content. Search results change. Your services evolve. New opportunities appear, and sometimes the original plan needs to change.
An ongoing SEO monthly retainer allows us to respond to that information rather than following a rigid checklist that stopped being relevant three months ago.
SEO is not a monthly box-ticking exercise
There are plenty of SEO monthly packages that promise a fixed number of keywords, backlinks and blog posts.
On the surface, that sounds reassuring.
You know exactly what is going to arrive each month.
The problem is that useful SEO does not always fit neatly into identical monthly boxes.
One month, your biggest opportunity might be improving an important service page that is sitting just outside the top search results. Next, it might be resolving a technical issue, developing a new content cluster or earning authoritative links to support your priority pages.
We create a strategy around what your business and website genuinely need.
You still receive a clear monthly plan, agreed deliverables and transparent reporting. But we do not continue completing low-value tasks simply because they were printed on a package list.
Because being busy is not the same as making progress.
A monthly SEO service built around your business
Before we recommend keywords, write content or make changes to your website, we need to understand what you are trying to achieve.
That means learning:
- What you sell.
- Who you want to reach.
- Which services are most commercially valuable.
- How your prospects make decisions.
- What makes your business different.
- Where your best enquiries currently come from.
- How a lead becomes a customer.
- What your internal team can realistically support.
This is especially important for B2B and specialist service businesses.
The person conducting the initial search may not be the final decision-maker. Prospects may compare several suppliers, return to your website repeatedly and involve colleagues before they make an enquiry.
Our approach to B2B SEO services is designed around these longer and more complex buying journeys.
We use what we learn to create an SEO strategy that supports the full journey, rather than chasing disconnected keywords and hoping that one of them eventually turns into a sale.
What is included in our monthly SEO services?
Your campaign will be tailored to your priorities, competition and available budget. However, most monthly SEO retainers draw from the following areas.
SEO strategy and prioritisation
We begin by working out where SEO can make the greatest commercial difference.
That may involve improving existing pages, creating new service content, targeting unexplored searches or strengthening the authority of pages that are already beginning to perform.
We turn that information into a prioritised roadmap.
You will know:
- What we are working on
- Why it matters
- Which page or service it supports
- What stage it has reached
- How we will measure its performance
The strategy is reviewed as new data becomes available, so your campaign can adapt rather than blindly following an outdated plan.
Keyword and competitor research
Keyword research is not just about finding phrases with the highest search volume.
A broad keyword may generate thousands of searches and very few suitable enquiries. A specific phrase with a smaller search volume may be used by exactly the kind of organisation you want to work with.
We look at:
- Search intent
- Commercial relevance
- Competition
- Current rankings
- Search-result features
- Local and national opportunities
- The services you want to grow
- The questions prospects ask before enquiring
We also review how competitors structure their websites and content. The aim is not to copy them. It is to identify where they are strong, where they are vulnerable and where your expertise could provide something more useful.
Technical SEO
Technical problems can make it harder for search engines to crawl, understand and rank your website.
Depending on your website, our monthly SEO management may include work relating to:
- Website crawling and indexation
- Broken links
- Redirects
- Canonical tags
- Website architecture
- Duplicate content
- Page speed
- Mobile usability
- Structured data
- XML sitemaps
- Core Web Vitals
- Metadata
- Google Search Console issues
We explain technical findings in plain English and prioritise them according to their likely impact.
You should not need a dictionary, a developer and a strong cup of coffee just to understand your SEO report.
Service-page optimisation
Your service pages should do more than mention a keyword a certain number of times.
They need to help search engines understand what you offer while also helping prospects decide whether you are the right business for them.
We may improve:
- Page titles and meta descriptions
- Headings
- Page structure
- Service explanations
- Benefits and differentiators
- Calls to action
- Frequently asked questions
- Supporting evidence
- Internal links
- Keyword coverage
Where a page needs more substantial work, we can redraft or expand the copy while preserving your expertise and brand voice.
SEO content strategy
Publishing an occasional blog post is not a content strategy.
We create connected groups of useful content around your priority services. These articles answer the questions prospects ask, demonstrate your expertise and support the commercial pages you want to rank.
This may involve a pillar-and-cluster structure in which a main service page is supported by related guides, comparisons and problem-solving content.
You can read more about how to start a content marketing campaign without becoming overwhelmed.
Before writing specialist content, we normally interview someone within your team who understands the subject.
That gives us access to the experience, opinions and real-world knowledge that cannot be found by rewriting the first three search results.
We then turn that expertise into well-structured, human-written content that is useful to your audience and optimised for search.
Internal linking
Internal links help people and search engines move through your website.
They also show how your services, supporting articles and areas of expertise relate to one another.
We map relevant links between your content and identify:
- Which pages should support your main service pages
- Where links should be added
- Which anchor text should be used
- Where important pages are isolated
- Where several pages may be competing for the same search
This turns a collection of individual pages into a connected source of information.
Ethical link building and digital PR
Links from other websites can strengthen your authority, but not all backlinks are helpful.
We do not buy hundreds of suspicious links, add your business to irrelevant websites or promise a magical domain-authority score by next Tuesday.
Our ethical SEO services focus on earning relevant links through legitimate activity.
This can include:
- Digital PR
- Expert commentary
- Journalist requests
- Useful resources
- Original research
- Industry publications
- Relevant directories
- Partnership opportunities
- Linkable content assets
The objective is to build genuine authority around your business, rather than manufacture signals that could disappear or cause problems later.
Local SEO
When location matters to your customers, your monthly SEO plan can include local search optimisation.
This may involve:
- Google Business Profile optimisation
- Local service and location pages
- Consistent business information
- Local keyword research
- Reviews and reputation signals
- Local citations
- Location-specific content
- Links from relevant local organisations
Our local SEO services are designed to help businesses become more visible to people searching within the areas they serve.
Tracking and measurement
Rankings and traffic are useful, but they are not the final objective.
We want to understand whether your SEO is contributing to meaningful business outcomes.
Where possible, we help you track:
- Contact-form submissions
- Phone calls
- Downloads
- Important button clicks
- Newsletter sign-ups
- Qualified leads
- Sales opportunities
- Revenue influenced by organic search
For businesses with longer sales cycles, website data only tells part of the story.
Connecting SEO data with information from your CRM can help show which enquiries became genuine opportunities and customers. Our guide to using CRM systems to grow your business explains why this connection matters.
What happens during a typical month?
There is no identical “standard month” because your priorities will change as the campaign develops. However, our process normally includes four stages.
1. Review
We examine recent performance, search visibility, website activity and progress against the wider plan.
We look for ranking movements, new keyword opportunities, changes in search behaviour, pages gaining or losing visibility, technical issues, content performance, enquiries and conversion activity, competitor developments.
2. Prioritise
We decide which work is most likely to move the campaign forward.
That might mean acting on a quick opportunity, but we will not allow minor tasks to distract us from the larger pieces of work your website needs.
As we explain in our article about the danger of relying on quick wins in digital marketing, quick improvements can be useful, but sustainable growth needs stronger foundations.
3. Implement
We complete the agreed activity.
Depending on your plan, this could include technical fixes, copy improvements, new content, internal linking, tracking, outreach or strategic recommendations.
Where we need information from you, we make that clear and give you a structured way to provide it.
4. Report and refine
We explain what has been completed, what we have learned and what we recommend doing next.
You will not receive a report designed to impress you with the largest possible number of charts.
We focus on the information that helps us make better decisions, such as “what changed?” “Is the work attracting the right audience?” “Are priority pages improving?”
Your first three months
SEO takes time, but that does not mean nothing should happen for six months.
The early stages are usually focused on building the right foundations and identifying the strongest opportunities.
Month one: understand and diagnose
We typically begin with:
- Business and service discovery
- Website and technical review
- Existing ranking analysis
- Keyword research
- Competitor research
- Analytics and tracking checks
- Initial quick wins
- Campaign priorities
Month two: strengthen the foundations
The next stage may include:
- Technical improvements
- Website architecture changes
- Priority service-page optimisation
- Internal linking
- Content planning
- Tracking improvements
Month three: build momentum
Once the foundations are clearer, we can begin expanding the campaign through:
- New service or supporting content
- Content clusters
- Further on-page improvements
- Link-building activity
- Local SEO
- Conversion improvements
- Deeper performance analysis
The exact order depends on what we find.
A technically sound website with strong service pages will need a different starting plan from a website with indexation problems, unclear messaging and twenty blog posts competing for the same keyword.
Monthly SEO services or SEO consultancy?
Both options give you access to SEO expertise, but they require different levels of involvement from your team.
Choose monthly SEO services when:
- You want us to manage and implement the campaign
- Your internal team does not have enough time
- You need ongoing content or technical support
- You want one team to coordinate the different parts of SEO
- You need regular analysis and prioritisation
- You want a long-term SEO partner
Choose SEO consultancy when:
- You have an internal marketing or content team
- Your team can implement recommendations
- You need strategic direction rather than full delivery
- You want support with a specific challenge
- You need an experienced second opinion
Our flexible SEO consultancy service is designed for organisations that want to complete the work internally but need expert guidance.
Not sure which model is right for you?
We will recommend the approach that best fits your resources. We are not going to sell you a large monthly SEO package when a focused consultancy project would solve the problem.
Do you offer monthly SEO packages?
We do offer monthly SEO packages, although we prefer to build the scope around your priorities rather than force every business into an identical package.
The amount of work that can be completed each month will depend on:
- The size and condition of your website
- The competitiveness of your market
- The number of services or locations being targeted
- The amount of content required
- Whether development support is needed
- The level of link building involved
- Your internal resources
- Your available budget
A smaller plan may focus on one priority service and a carefully limited set of actions.
A more comprehensive monthly SEO service can allow technical work, content development, service-page optimisation and authority building to progress at the same time.
Our guide to how much B2B SEO services cost in the UK explains what usually affects the price and what a credible service should include.
We will be honest about what can realistically be achieved within your budget.
Affordable monthly SEO should mean a focused service with sensible priorities. It should not mean low-quality content, automated work and backlinks from websites that appear to have been assembled during someone’s lunch break.
Who are our monthly SEO plans for?
Our monthly SEO services are best suited to established small and medium-sized businesses that:
- Sell specialist, professional or high-value services
- Want to generate more relevant enquiries
- Understand that sustainable growth takes time
- Value expertise and transparency
- Are willing to share knowledge about their business
- Want a collaborative relationship with their SEO team
- Need help turning a complicated service into clear, useful content
- Want to measure lead quality, not simply count website visitors
We work particularly well with B2B and service-based organisations whose expertise is not always easy to communicate.
You know your industry.
We help translate that knowledge into a search strategy, website structure and body of content that your prospects can understand.
A joined-up approach to SEO
SEO cannot compensate indefinitely for unclear positioning or a website that fails to build trust.
People might find you, but they still need a reason to stay and enquire.
That is why our work is informed by the three parts of our Know–Show–Grow framework:
KNOW your brand
Understand who you are, what you offer, who you want to reach and why customers should choose you.
SHOW it on your website
Explain your value, answer objections, demonstrate expertise and make it easy for visitors to take the next step.
GROW through SEO
Increase visibility, attract the right audience and turn more searches into worthwhile enquiries.
We can therefore identify when a ranking issue is not purely an SEO issue.
Sometimes a page needs stronger optimisation. Sometimes the offer is unclear. Sometimes the website is making a brilliant service look rather ordinary.
As a team that also understands brand identity and website design, we can consider the whole journey rather than viewing SEO in isolation.
Why choose Twogether Digital as your monthly SEO agency?
Monthly SEO services in action
Cleaning Technique came to us after a disappointing experience with a previous agency.
We took the time to understand the business, identify its priorities and provide a thorough, carefully managed SEO service.
The campaign contributed to increased search visibility and helped the company achieve its first increase in monthly turnover for five years.
Read the full Cleaning Technique SEO case study.
“Our experience with Twogether couldn’t be more different than our last digital marketing agency. They took the time to get to know our business and provided a thorough SEO service, with great attention to detail, quickly identifying our needs.”
Izzy McGrath, Cleaning Technique Ltd
Let’s turn your website into a more reliable source of enquiries
You do not need another generic audit sitting untouched in a folder.
You need a clear strategy, realistic priorities and somebody with the time and expertise to carry out the work.
Our ongoing monthly SEO services combine strategy, implementation, content, technical improvements and transparent reporting.
We will help you understand where the opportunities are, decide which ones matter, and steadily strengthen your website’s ability to attract the right people.
Talk to usFrequently Asked Questions
How much do monthly SEO services cost?
The cost of monthly SEO services depends on the size of your website, your competition, your objectives and the amount of work required.
A smaller campaign may concentrate on a single service or priority area. A larger retainer can allow us to work across technical SEO, content, on-page improvements and link building simultaneously.
After discussing your objectives and reviewing your website, we will recommend a realistic scope and explain what can be delivered within it.
How long should I commit to an SEO monthly retainer?
SEO is a long-term marketing channel, so we normally recommend allowing enough time to implement the strategy and assess its effect.
Some improvements can appear relatively quickly, especially where a website already has authority or pages ranking close to page one. More competitive campaigns and newly created content usually take longer.
We will set realistic expectations based on your current position rather than promise a fixed result by an arbitrary date.
Can you guarantee first-page rankings?
No responsible SEO agency can guarantee a particular organic ranking.
Search engines control their results, competitors continue investing and ranking systems change over time.
We can guarantee that we will use legitimate methods, complete the agreed work, communicate clearly and make decisions based on the best available evidence.
What is included in monthly SEO maintenance?
SEO maintenance can include monitoring technical health, updating content, checking rankings, reviewing search performance, fixing broken links and making smaller on-page improvements.
However, maintenance alone may not be enough when you want significant growth.
A complete monthly SEO service is more proactive. It can include new content, service-page development, technical improvements, authority building and the targeting of new search opportunities.
Do you offer monthly local SEO services?
Yes. Monthly local SEO services can include Google Business Profile optimisation, local keyword research, location content, citations, reviews and local authority building.
The right activity will depend on whether you serve one local area, several locations or customers throughout the UK.
Do you provide monthly link-building packages?
Ethical link building can be included within a broader SEO retainer.
We do not sell fixed bundles of low-quality backlinks. We identify relevant opportunities based on your industry, expertise and priority pages.
This may involve digital PR, expert commentary, useful resources, partnerships and carefully selected industry listings.
Can you work with our internal marketing team?
Yes.
We can take responsibility for the full campaign or divide the work between our team and yours.
For example, we may complete the strategy, research and optimisation while your team supplies technical expertise, reviews content or handles implementation.
The responsibilities will be agreed upon clearly at the beginning of the project.
Do you only provide WordPress SEO monthly packages?
We work extensively with WordPress websites and can implement many SEO changes directly.
We can also support websites built on other platforms, although the level of access and implementation available will depend on your website setup and development team.
Will you write the content?
Yes.
We produce human-written content based on keyword research, search intent and information gathered from your business.
For specialist subjects, we normally interview a relevant person within your team before writing. You then have the opportunity to review the copy, correct technical details, and request amendments before it is published.
How will I know whether the SEO is working?
To help you determine the ROI of your SEO campaign, we will agree on meaningful measures at the start of the campaign.
These might include search visibility, rankings for priority topics, organic traffic, form submissions, calls, qualified leads and revenue.
We will report on progress, but we will also explain what the figures mean and how they affect the next stage of the strategy.
Is affordable monthly SEO worth it?
It can be, provided the scope is realistic and the work is completed properly.
A focused campaign that prioritises one commercially important area can be more valuable than a cheap package containing dozens of low-quality activities.
Be cautious of affordable monthly SEO packages that promise guaranteed rankings, large numbers of backlinks or extensive content for an implausibly low fee.
What happens if SEO is not the right service for us?
We will tell you.
SEO may not be the best immediate investment when demand for a service is extremely limited, the offer needs further development, or the website is not ready to convert visitors.
In those cases, we may recommend a focused consultancy project, brand work, website improvements or another marketing activity before you begin a monthly SEO plan.